D) Identify the stakeholders in these event or festival;

*Picture above taken from the brochure of Singapore Arts Festival 2009( The Outreach Guide)


Basically, there are a total of 7 stakeholders in this event. They are the Host Organization, Host Community, Participants and Spectators, Co-Worker, Media and the Sponsors.

Host organization: National Arts Council Singapore.

Host Community: Uniquely Singapore(visitsingapore.com).

Participants and Spectators: Volunteers, working staffs, Visitors and all VIPs.

Co-Workers: Singapore Tourism Board, Tote Board, PSB Academy, Shaw Foundation and the University of Western Australia.

Media: Official TV Station Channel 5 and Supporting TV Station OKTO.

All Sponsors:

1. Official sponsors - Official TV Station Channel 5, Supporting TV Station OKTO, and Official Sparkling Beverage Coca Cola Light.

2. Major sponsors - Lee Foundation, Urban Redevelopment Authority, Hong Leong Foundation, Vivo City, WingTai Asia, Raffles City, Public Utilities Board, Suntec Singapore, and SMRT.

3. Sponsors- Marina Mandarin Singapore, Singapore Chinese Chamber of Commerce and Industry, Starhub Cable Vision and Yahoo.